# AsoTheory - Keyword intelligence for app stores > Keyword intelligence for app stores ```yaml url: "https://www.scrolllaunch.com/products/asotheory" website: "https://asotheory.com" tier: free upvotes: 0 reviews: "none published yet · https://www.scrolllaunch.com/products/asotheory/reviews" launch_week: 2026-W52 launched: "Week 52, 2026" categories: "Analytics Tool, Marketing, Other" tags: "ASO, keyword tracking, app optimization" pricing: Freemium starting_price: $9/mo maker: Panagiotis Karagiannis created: 2026-09-13 logo: "https://res.cloudinary.com/dwb211sw5/image/upload/v1789278459/scrolllaunch/products/prefill_6aa638b76a22f56f69b9409d_1789278459050_logo_1.png" cover: "https://res.cloudinary.com/dwb211sw5/image/upload/v1789278459/scrolllaunch/products/prefill_6aa638b76a22f56f69b9409d_1789278458989_cover_1.png" ``` ## About AsoTheory AsoTheory helps app developers track their app rankings and analyze competitor performance on the App Store and Google Play. It provides insights into keyword popularity and difficulty, enabling users to identify opportunities in underrepresented markets. With AsoTheory, you can monitor changes in your app's listing and see how these adjustments impact your rankings. The tool offers a free trial to help you get started without any upfront costs. You can track multiple apps, conduct keyword research, and generate ASO reports, all while keeping an eye on your competitors. AsoTheory simplifies the complex world of app store optimization, making it accessible for developers at any level. Whether you're an indie developer or part of a larger team, AsoTheory equips you with the data you need to make informed decisions about your app's visibility and performance. Start optimizing your app's presence today. ## Overview ### Who is it for? App developers looking to improve visibility and rankings. ### Problem AsoTheory addresses the challenge of app visibility in crowded app stores. Developers often struggle to understand which keywords will help their app rank higher and how to effectively analyze competitor strategies. This tool provides the necessary insights to make data-driven decisions. ### Solution AsoTheory solves these problems by offering comprehensive keyword tracking and competitor analysis. Users can see which keywords their app can realistically rank for, track changes in app listings, and analyze competitor performance. This data helps developers optimize their app store presence and improve their chances of being discovered. ### What makes it unique Unlike many ASO tools, AsoTheory focuses on real-time data from public app store listings without requiring API access. It allows users to track multiple apps and keywords easily, providing a clear view of market dynamics and competitor movements. ## Use cases 1. [Keyword research](https://www.scrolllaunch.com/use-cases/keyword-research) 2. [Competitor analysis](https://www.scrolllaunch.com/use-cases/competitor-analysis) 3. [App tracking](https://www.scrolllaunch.com/use-cases/app-tracking) 4. [ASO audit](https://www.scrolllaunch.com/use-cases/aso-audit) 5. [Market opportunity](https://www.scrolllaunch.com/use-cases/market-opportunity) 6. [Change tracking](https://www.scrolllaunch.com/use-cases/change-tracking) 7. [Performance monitoring](https://www.scrolllaunch.com/use-cases/performance-monitoring) 8. [Data export](https://www.scrolllaunch.com/use-cases/data-export) 9. [Growth reporting](https://www.scrolllaunch.com/use-cases/growth-reporting) 10. [Listing optimization](https://www.scrolllaunch.com/use-cases/listing-optimization) ## Details ### Pricing model - [Freemium](https://www.scrolllaunch.com/pricing-models/freemium) ### Collections - [For Developers](https://www.scrolllaunch.com/for/developers) - [Freemium Web Products](https://www.scrolllaunch.com/platforms/web/freemium) - [Marketing Products for Web](https://www.scrolllaunch.com/categories/marketing/web) - [Freemium Marketing Products](https://www.scrolllaunch.com/categories/marketing/freemium) - [Analytics Tool Products for Web](https://www.scrolllaunch.com/categories/analytics-tool/web) - [Freemium Analytics Tool Products](https://www.scrolllaunch.com/categories/analytics-tool/freemium) - [Freemium Products for Competitor analysis](https://www.scrolllaunch.com/use-cases/competitor-analysis/freemium) - [Marketing Products for Competitor analysis](https://www.scrolllaunch.com/use-cases/competitor-analysis/marketing) - [Analytics Tool Products for Competitor analysis](https://www.scrolllaunch.com/use-cases/competitor-analysis/analytics-tool) - [Marketing Products for Keyword research](https://www.scrolllaunch.com/use-cases/keyword-research/marketing) - [Analytics Tool Products for Keyword research](https://www.scrolllaunch.com/use-cases/keyword-research/analytics-tool) ### Platforms - [Web](https://www.scrolllaunch.com/platforms/web) ### Tags `#ASO` · `#keyword tracking` · `#app optimization` ### Keywords - [app store optimization](https://www.scrolllaunch.com/keywords/app-store-optimization) - [keyword tracking](https://www.scrolllaunch.com/keywords/keyword-tracking) - [competitor analysis](https://www.scrolllaunch.com/keywords/competitor-analysis) - [ASO tool](https://www.scrolllaunch.com/keywords/aso-tool) - [app visibility](https://www.scrolllaunch.com/keywords/app-visibility) ### Get the app - [App Store](https://apps.apple.com/us/app/habit-tracker/id1438388363?uo=4) ## Media ![AsoTheory logo](https://res.cloudinary.com/dwb211sw5/image/upload/v1789278459/scrolllaunch/products/prefill_6aa638b76a22f56f69b9409d_1789278459050_logo_1.png) ![AsoTheory cover](https://res.cloudinary.com/dwb211sw5/image/upload/v1789278459/scrolllaunch/products/prefill_6aa638b76a22f56f69b9409d_1789278458989_cover_1.png) ![AsoTheory screenshot 1](https://res.cloudinary.com/dwb211sw5/image/upload/v1789283441/scrolllaunch/products/product_6aa638b76a22f56f69b9409d_1789283441118_f0mn9v.jpg) ## Links - Website: https://asotheory.com - Pricing page: https://asotheory.com/pricing - Reviews: https://www.scrolllaunch.com/products/asotheory/reviews ## Explore - [More in Analytics Tool](https://www.scrolllaunch.com/categories/analytics-tool) - [More in Marketing](https://www.scrolllaunch.com/categories/marketing) - [More in Other](https://www.scrolllaunch.com/categories/other) - [All product launches](https://www.scrolllaunch.com/products) - [Other launches in Week 52, 2026](https://www.scrolllaunch.com/week/2026/52) _HTML version: https://www.scrolllaunch.com/products/asotheory_