# Why launch on ScrollLaunch

> A launch that keeps working after launch day - a permanent product page built to rank on Google, get cited by AI assistants, and pass a dofollow backlink.

```yaml
url: "https://www.scrolllaunch.com/why"
free_cap_per_week: 20
premium: $19 one-time
premium_plus: $39 one-time
```

## Why founders use it

- Built to rank on Google - permanent SEO product page plus category, alternative, tech, and compare archive placement.
- Readable by AI - markdown twins, structured data, llms.txt, and MCP so ChatGPT, Claude, and Perplexity can cite you.
- Dofollow product-page backlink - always on Premium / Premium+; badge-gated on free.
- Weekly board - rankings run a full ISO week, not 24 hours. Free Launch never expires.

## Which tier

| Field | Value |
| --- | --- |
| Free | Permanent page + weekly slot (max 20/week). Dofollow while the badge stays up. |
| Premium | $19 one-time. Always-dofollow, verified badge, feed priority. |
| Premium+ | $39 one-time. Premium plus an AI product blog with 4+ dofollow links. |

## Related

- [Pricing](https://www.scrolllaunch.com/pricing)
- [Launch checklist](https://www.scrolllaunch.com/tools/launch-checklist)
- [FAQ](https://www.scrolllaunch.com/faq)
- [Submit a product](https://www.scrolllaunch.com/dashboard/products/new)