# What is Link equity?

Link equity is the ranking value a link can pass from one page to another. Dofollow links can pass it. Nofollow links generally do not.

ScrollLaunch concentrates equity on /products/[slug] instead of repeating the same outbound link on every archive.

| Field | Value |
| --- | --- |
| term | Link equity |
| canonical | https://www.scrolllaunch.com/glossary/link-equity |
| kind | defined term |

## On ScrollLaunch

- [Why ScrollLaunch](https://www.scrolllaunch.com/why)