# What is E-E-A-T?

E-E-A-T stands for experience, expertise, authoritativeness, and trust. It is a quality framework, not a single ranking score.

Directory DR and dofollow values are hand-checked. Launch counts come from live products, not estimated totals.

| Field | Value |
| --- | --- |
| term | E-E-A-T |
| canonical | https://www.scrolllaunch.com/glossary/e-e-a-t |
| kind | defined term |

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