# What is Title tag?

The title tag is the blue link text in search results. Keep the important words at the front and stay near 60 characters once the brand suffix is added.

The site template appends "| ScrollLaunch", so page titles omit that suffix.

| Field | Value |
| --- | --- |
| term | Title tag |
| canonical | https://www.scrolllaunch.com/glossary/title-tag |
| kind | defined term |

## On ScrollLaunch

- [Title tag generator](https://www.scrolllaunch.com/tools/title-tag-generator)